Lorna Herf Studios

designed and made in Los Angeles, California

Solo Show: Pareidolia

22 New Original Works from Lorna Herf

Pareidolia is the tendency to find patterns inside chaos. Faces in tree bark, shapes in clouds, holy figures in toast. I've adopted this as a guiding philosophy in creating my latest body of work. The show runs May 20 - June 12 at TAG in Los Angeles. Public reception May 30, 5-8PM.

What we see is informed by who we are: our personal history, our preferences, our current emotional state. As we gain experience and understanding, we learn to see more deeply, finding patterns, and identifying meaning. And so it is with art.


To me, the most interesting paintings have the ability to hold a dialog between the lines and shapes on canvas, the style of the day, the changing light of the room, and the viewer’s own interpretation. In Pareidolia, I invite the viewer to join this dialog. You can see it online here.

Featured collection

  • $128.00 USD
    $128.00 USD
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  • $80.00 USD
    $80.00 USD
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  • $238.00 USD
    $238.00 USD
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  • $187.00 USD
    $187.00 USD
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  • $238.00 USD
    $238.00 USD
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  • $87.00 USD
    $87.00 USD
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Learning to Draw

When you were a small child with a crayon or paint, you created fearlessly. As we grow older we learn to be self-consicous and self-critical. If you've longed to put crayons to paper again, there is no time like the present to start.

Lorna is a knowledgable and gentle teacher who loves to work with students of all levels.

Check Lorna's upcoming classes here.

Classes and Workshops

Contemporary Vintage

Have you ever felt nostalgic for a time long before you were born?

Sometimes it feels right to reach into the past to find hope for the future.

Lorna's new, romantic works are crafted by hand using the old fashioned methods and tools of fabrication. Her design sensibilities interweave the best of antique designs, presented for modern lifestyles.

Contemporary Vintage

Precious Metal Clay

Imagine being able to manipulate metal with your fingertips? Being able to turn clay into elemental silver with fire? It is magic, and it's real.

Learn more about this amazing technique and see the beautiful metal clay pieces currently available for purchase.

Metal Clay: Learn more